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Privacy Policy
Last updated: October 6, 2025

ATEM operates this shop and website, including all related information, content, features, tools, products, and services, to provide you with a personalized shopping experience (the “Services”). ATEM is built on Shopify, which enables us to provide the Services. This privacy policy explains how we collect, use, or share personal data when you visit or use the website, make a purchase or other transaction through the Services, or otherwise communicate with us. In the event of a conflict between our Terms and Conditions and this privacy policy, this privacy policy takes precedence regarding the collection, processing, and sharing of your personal data.

Please read this privacy policy carefully. By accessing or using any of the Services, you confirm that you have read this privacy policy and agree to the collection, use, and sharing of your data as described herein.

What personal data do we collect or process?
“Personal data” refers to information that identifies you or can be directly associated with you. Personal data does not include information that is collected anonymously or anonymized to the point that identification or association with you is not possible. Depending on your interaction with the Services, your location, and applicable law, we may collect or process the following categories of personal data, including inferences drawn from this data:

  • Contact information: Name, mailing address, billing address, shipping address, phone number, email address.

  • Financial information: Credit/debit card numbers, bank account information, payment card details, account information, transaction details, payment method, payment confirmation, and other payment details.

  • Account information: Username, password, security questions, configurations, and settings.

  • Transaction information: Items you view, add to cart, wishlist, purchase, return, exchange, or cancel, as well as past transactions.

  • Communication with us: Information provided when contacting us, e.g., support inquiries.

  • Device information: Device, browser, or network details, IP address, and other unique identifiers.

  • Usage information: Interaction with the Services, including how and when you use or browse the Services.

Sources of personal data
We may collect personal data from the following sources:

  • Directly from you: When you create an account, access or use the Services, communicate with us, or otherwise provide your personal data.

  • Automatically via the Services: From your device or when using our products or Services, visiting our website, and through cookies or similar technologies.

  • From service providers: When providers act on our behalf, enabling technologies or processing personal data on our behalf.

  • From our partners and other third parties.

How we use your personal data
Depending on your interaction with us or the Services, we may use your personal data for the following purposes:

  • Provision, customization, and improvement of Services: To provide the Services, fulfill our contract with you, process payments, manage orders, maintain configurations and product preferences, send account-related notifications, manage accounts, organize shipping, facilitate returns/exchanges, allow reviews, and create a personalized shopping experience, including product recommendations.

  • Marketing and advertising: To send marketing messages via email, SMS, or post, and to show online advertising for products or services on our Services or other websites, based on your previous purchases, items in your cart, or other interactions with the Services.

  • Security and fraud prevention: To authenticate your account, ensure a secure shopping experience, detect or investigate fraudulent or illegal activities, and protect public safety and the security of our Services. You are responsible for protecting your account login credentials.

  • Communication: To provide customer support, respond promptly to inquiries, and maintain our business relationship with you.

  • Legal purposes: To comply with applicable laws or respond to lawful processes, including law enforcement requests, civil investigations, potential or actual disputes, or to enforce our terms and policies.

How we share personal data
We may share your personal data with third parties under certain circumstances for legitimate purposes, including:

  • Service providers via Shopify: For IT management, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping.

  • Business and marketing partners: To provide marketing services and targeted advertising. Partners use your data according to their privacy policies. You may opt out of such uses where permitted by law.

  • Your consent: If you request or consent to sharing data for delivery, social media widgets, or login integrations.

  • Affiliates: Sharing within our corporate group.

  • Business transactions or legal requirements: For mergers, insolvency, compliance, enforcement of terms, or protection of Services, rights, or users.

Relationship with WIX
The Services are hosted by WIX, which collects and processes personal data to provide and improve the Services. Data you provide may be shared with Shopify and other third parties, possibly outside your country of residence. WIX may use advanced features that combine data from your interactions with our shop, other merchants, and WIX to improve Services. WIX is responsible for processing personal data under these circumstances. More information and your rights can be found in the WIX Privacy Policy.

Third-party websites and links
Services may contain links to third-party websites. We are not responsible for the privacy or security of such sites. Information you provide on public or semi-public platforms may be visible to others. Linking does not imply endorsement unless explicitly stated.

Children’s data
The Services are not intended for children, and we do not knowingly collect personal data from minors. Parents or guardians may request deletion of data provided by a child via the contact details below. We do not knowingly sell or share personal data of persons under 16.

Security and data retention
No security measures are perfect. Sensitive data should not be transmitted over insecure channels. Retention of personal data depends on factors such as account management, legal obligations, dispute resolution, and enforcement of contracts and policies.

Your rights
Depending on your location, you may have the following rights:

  • Access: Request information about personal data we hold.

  • Deletion: Request deletion of personal data.

  • Correction: Request correction of inaccurate data.

  • Data portability: Receive a copy of your data or transfer it to another provider under certain conditions.

  • Manage communication preferences: Opt out of marketing emails while still receiving non-promotional messages.

  • Objection and restriction: Request restrictions on processing in certain circumstances.

  • Withdrawal of consent: Withdraw consent without affecting prior lawful processing.

Rights may vary by jurisdiction, and we may require identity verification before processing requests. Authorized representatives may act on your behalf with proof of authorization.

Complaints
You may contact us regarding privacy concerns or file complaints with supervisory authorities in your jurisdiction.

International transfers
Your data may be transferred and processed outside your country of residence. Transfers outside the EEA or UK rely on recognized mechanisms such as EU Standard Contractual Clauses or equivalent UK-approved contracts unless the destination provides adequate protection.

Changes to this privacy policy
We may update this policy to reflect changes in practices, laws, or regulations. Updates will be posted on this website with the revised “Last Updated” date.

Contact
For questions about our privacy practices or to exercise your rights, contact us by email at info@atem.st or by post at Dornachstraße 3, 9990 Nußdorf-Debant, East Tyrol, Austria.
ATEM is the data controller for your personal data under applicable laws.

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